Effective Business Writing

Communication & Influencing
Hong Kong
Course Date: 
November 27-28, 2018
9:00AM - 5:30PM
Every letter, memo or e-mail you write makes a statement about you and your organisation. In today’s avalanche of information, you need to write clearly, concisely, and coherently. It’s time to add polish, power and precision to everything you write! In this hands-on programme, you’ll learn proven business writing skills and you’ll have the chance to practise and perfect them.


  • Identify your audience and tailor your message to them
  • Eliminate redundancy for clear, concise writing
  • Organise your facts and ideas – decide what you’re going to say to get the results you want
  • Cut through unintelligible jargon and use everyday words
  • Say more with less to get your message across
  • Hold your reader’s interest by using appropriate punctuation, sentence length/structure and design techniques
  • Write effective e-mails that get read

Key Topics

  • Key points that will help you write successfully
  • Clarity and conciseness
  • Identifying and eliminating common sentence-cloggers
  • Understanding what motivates people to read
  • Using simple language instead of heavy, confusing, jargon-ridden phrases
  • Considering your reader
  • Improving your tone
  • Proofreading more effectively
  • Putting more impact into your sentence structure
  • E-mail and memo mastery
  • Structuring messages to persuade, inform and solve problems
  • Getting action from e-mails

"The programme refreshed myself on proper grammar and business writing, and reminded me of common writing errors I've made."


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